Hem and Away: Marc Jacobs Tweet Shop

She and Hem | Marc Jacobs Tweet Shop

Last Friday, whilst sitting on the train from Bristol to London, we came across #MJDaisyChain on Twitter. Never ones to ignore a good hashtag, we were quick to discover that our trip to the capital had fortuitously coincided with a Marc Jacobs Pop-Up event in Covent Garden!

She and Hem | Marc Jacobs Tweet ShopShe and Hem | Marc Jacobs Tweet Shop

The Tweet Shop was promoting the Marc Jacobs Daisy fragrance, which just happens to be a favourite of ours (and of everyone else, really) and worked using a cashless system where customers were instead encouraged to exchange tweets for products! See how Victoria cleverly demonstrates tweeting.

She and Hem | Marc Jacobs Tweet ShopShe and Hem | Marc Jacobs Tweet ShopShe and Hem | Marc Jacobs Tweet ShopShe and Hem | Marc Jacobs Tweet ShopShe and Hem | Marc Jacobs Tweet Shop

We began by tweeting in exchange for a sample of perfume and both plumped for the newest Daisy scent, Daisy Dream. We decided that if it smelt as pretty as it looked, we were onto a winner! We then began checking out all of the other products on offer which included keyrings, manicures or a man with an excellent beard serving you hot drinks and macarons! Delightful. There was also a very exciting wall of goodies! If you were really lucky your tweet could win you sunglasses, a handbag or even a puppy perfume!

She and Hem | Marc Jacobs Tweet Shop
Victoria is wearing a floral dress from Primark and a spotty bangle from Cath Kidston. She was probably wearing shoes too.

She and Hem | Marc Jacobs Tweet ShopShe and Hem | Marc Jacobs Tweet ShopShe and Hem | Marc Jacobs Tweet Shop

She and Hem | Marc Jacobs Tweet Shop
Jo is wearing an ice lolly print dress from Emily and Fin (bought from Thundegg), black flats from M&S and a watch from Olivia Burton

Rather marvelously, thanks to the lovely Amelia (xameliax), we were really lucky and were both able to upgrade our sample sizes of Daisy Dream for 50ml bottles! We celebrated by playing with the giant perfume bottle props that were so heavy our arms still ached the next day!

J&Vx

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