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Current Partners
For Adidas and rivals, sponsorships are good business | FOX Sports
adidas Legacy Program | adidas US
Adidas Sponsors College Athletes Through NIL Program
Street Culture and Storytelling Boost adidas Sponsorship
FBI college basketball scandal: this is business as usual - SBNation.com
adidas Announces an Equitable and Inclusive Name, Image,
Trevor Lawrence Is Signing With Adidas, Joining Mahomes, Rodgers – Sportico.com
Statistically Speaking Nike Dominates College Football
Adidas treats esports deals like media partnerships, not sponsorship deals
Breaking Down College Football's Apparel Brand Partners - Boardroom
See how much your university gets from Nike, Adidas or Under Armour (Database with 2016 updates) - Portland Business Journal
Adidas Signs 15 Female College-Athlete NIL Deals to Celebrate Title IX – Sportico.com
Power 5 football uniform breakdown by apparel company
FIFA
In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines
In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines
Inside the basketball black market that put Adidas in the FBI's crosshairs - The Washington Post
InsideNebraska - Big Red Business: Stripes versus the Swoosh
Adidas releases postseason uniforms for their college basketball teams – SportsLogos.Net News
How To Get A Adidas Sponsorship? Livesportsreviews
March Madness Sponsors – The Top Brands At The NCAA Tournament - Zoomph