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Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?
Nike signs LeBron to record-breaking lifetime contract
The History of LeBron James Basketball Shoes | Finish Line
LeBron James Announces That His First Nikes Are Finally Being Retroed - Sneaker Freaker
Nike snaps up LeBron James' son Bronny, 18, to a lucrative NIL endorsement deal | Daily Mail Online
LeBron James: LeBron James x Nike Air Zoom Generation “1st Game” (2023) shoes: Release date, price, and more details explored
LeBron James's Favorite Nike Sneakers Are Back for the First Time Ever | GQ
Does LeBron's Nike Deal Make Him The Next 'Air Jordan?' | Only A Game
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World
LeBron James Is NBA's Top Shoe Salesman With $340 Million For Nike
LeBron James Nike Air Zoom Generation "Debut" DV7219-100 | Hypebeast
Kobe Bryant's Nike Contract Expired. The Implications Are Complex. - The New York Times
On this day in 2003: LeBron James inked the richest rookie shoe deal
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
LeBron James May Never Make a Billion Dollars From His Nike Deal | Complex
Lebron James First Shoe Deal Czech Republic, SAVE 30% - editorialsinderesis.com
Celebrate The 20th Anniversary Of The Nike Air Zoom Generation With The 1st Game colorway - Sneaker News
LeBron James Business Partner: Nike Deal Over $1 Billion
LeBron James Scores On $725 Million SpringHill Deal With Nike, RedBird And Fenway Sports Group
Nike Air Zoom Generation 'First Game' Release Info: How to Buy a Pair – Footwear News
LeBron James Nike: King Jame's Lifetime Deal is Bonkers
The Road To Riches: How LeBron James Changed The Sneaker Game Forever | BashaBearsBasketball.com
Timeline of the signature LeBron James sneakers — We Are Basket
The History of the LeBron James & Nike Partnership | Shoe Palace Blog
The History of LeBron James Basketball Shoes | Finish Line
LeBron James Signs Lifetime Deal With Nike - FloHoops
Cleveland Cavaliers' LeBron James warms-up in his new basketball shoes before making his NBA debut against he Sacramento Kings in Sacramento, California October 29, 2003. The 18-year-old 6-foot-8 James, first pick in
The Drum | Nike Makes History By Signing 'lifetime' Sponsorship Deal With LeBron James
The Origin Story Behind LeBron's Billion Dollar Relationship With Nike
Cleveland Cavaliers' LeBron James warms-up in his new basketball shoes before making his NBA debut against he Sacramento Kings in Sacramento, California October 29, 2003. The 18-year-old 6-foot-8 James, first pick in